“Disruption isn’t about violent upheaval, but constant pressure…and whoever gets closest to the consumer wins. The stories I could tell…”

Mitch Lowe has been a leader in some of the most influential and disruptive companies in the entertainment business.

Mitch never graduated from high school. After a youth spent smuggling goods and money in Europe, he invested in and eventually ran video stores in the 1980s and 1990s. He was a cofounding executive of Netflix. After leaving Netflix, he became an executive at McDonald’s, eventually creating the DVD kiosk business that would become Redbox. Under his leadership as president and COO, Redbox became the third largest video rental company in America, growing to 35,000 locations and $1.5 billion in revenues.

Mitch invested in and became CEO of MoviePass, a movie theater subscription service that acquired three million subscribers in eight months. While MoviePass never succeeded, it significantly influenced the trajectory of the business of movie theatrical exhibition.

Lowe uses his experience from working with successful startups like Netflix, Redbox, and MoviePass to teach entrepreneurs how to simplify their business and to create winning product ideas using intuition, perseverance, analytical thinking, and love.

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